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Public awareness of privacy issues
“Average citizens are in no position to make judgments about the impact of these technologies on their privacy. Despite the widespread press reports about “cookies” technology and the routine deployment by web sites to track site visitors, only 40% of computer users had ever heard of a “cookie” and only 30% of computer users recognize that a cookie is used to track online habits.”
From: Testimony of Joel R. Reidenberg before the Subcommittee on Courts and Intellectual Property Committee on the Judiciary United States House of Representatives Oversight Hearing on Privacy and Electronic Commerce, May 18, 2000
http://reidenberg.home.sprynet.com/Reidenberg_Testimony.html
